Data Collection Solutions Brands that want to activate their followers on social media use many strategies. One of the best ways to do this is to create content strategies to engage the target audience. This blog looks at an eBay customer engagement content strategy which...
Native Customer Experience for IG With Poltio’s Product Finder, engage your users on Instagram Stories - without having them directed to another screen or tab. Users are shown survey content on Instagram Stories, and according to their replies, they are directed to any landing...
No Code Embedded Notebook Finder Today, most of the shopping is done online. Brands are changing this narrative with the use of product finders. Poltio's Product Finder picks the most suitable product(s) based on the user data from the given answers. The more complex the product,...
Celebrity Product Quiz Famous Turkish singer Hadise launched her own clothing line, “Kert”, on eBay. Users answered a few style and lifestyle questions on Poltio’s embedded Product Finder to be shown the perfect match from the collection. Users are asked questions on the sales screen. Answers are...
Onboarding Process Onboarding Setups have become the number one solution for brands to overcome challenges they face in understanding and segmenting their users. TazeDirekt designed an onboarding survey on Poltio to segment the users and capture insights via mobile app sign-ups. Users took a short survey while...
Embedded Product Quiz Is it possible to bring the in-store experience to online with no code product quiz and product finders? Online or physical, consumers will always try to find the perfect product for their choice when shopping. When you enter a physical store, with...
Effective Methods to Better Data Collection In today's world, where technology is rapidly developing, businesses also try to bring their brands to the forefront by taking advantage of the latest technology. To achieve this, they follow different ways to highlight their services or products and reach...
Expert tips: Define customer personas with trust Interactive Customer Lifecycle Journey Brand-customer trust is one of the most important criteria in defining consumer satisfaction and brand perception. It represents the most fundamental factor in purchasing something. This blog explores how to create buyer personas and define your...
What is zero party data? In their simplest definition, 3rd party cookies are small pieces of data sent by the web server and stored on the user's computer. Companies have used them for many years to monitor consumers' online behaviour. Cookies help brands identify their customers, target...
Zero Party Data Consumers' desires, motivations and preferences directly influence a brand's marketing strategy and service offering. The dream of all marketers is to know their customers better and provide a customer experience that's relevant and personalised. Although brands spend over $60B on marketing technology, 63%...
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