Teknosa Study Case

No Code Embedded Notebook Finder Today, most of the shopping is done online. Brands are changing this narrative with the use of product finders. Poltio's Product Finder picks the most suitable product(s) based on the user data from the given answers. The more complex the product,...

eBay Study Case

Celebrity Product Quiz Famous Turkish singer Hadise launched her own clothing line, “Kert”, on eBay. Users answered a few style and lifestyle questions on Poltio’s embedded Product Finder to be shown the perfect match from the collection. Users are asked questions on the sales screen. Answers are...

TazeDirekt Study Case

Onboarding Process Onboarding Setups have become the number one solution for brands to overcome challenges they face in understanding and segmenting their users.  TazeDirekt designed an onboarding survey on Poltio to segment the users and capture insights via mobile app sign-ups. Users took a short survey while...

Effective Methods to Better Data Collection In today's world, where technology is rapidly developing, businesses also try to bring their brands to the forefront by taking advantage of the latest technology. To achieve this, they follow different ways to highlight their services or products and reach...

Expert tips: Define customer personas with trust Interactive Customer Lifecycle Journey Brand-customer trust is one of the most important criteria in defining consumer satisfaction and brand perception. It represents the most fundamental factor in purchasing something. This blog explores how to create buyer personas and define your...

Zero Party Data Consumers' desires, motivations and preferences directly influence a brand's marketing strategy and service offering. The dream of all marketers is to know their customers better and provide a customer experience that's relevant and personalised. Although brands spend over $60B on marketing technology, 63%...

Why should customers bother answering your questions? A great way to get to know your customers better is by getting them to answer questions about themselves. We call this self-identified data, also referred to as declared data. (Check out our article on different data types: A...

Customer Experience We believe excellent customer experience starts with understanding and engaging your users. With that in mind, we prepared the CX Challenge on Poltio. Take the Quiz to test your customer experience knowledge and compete with fellow experts. To sweeten the deal, we'll be rewarding the...